PROVEN MARKETING LEADERSHIP
Drive growth through strategic marketing
I help B2B and SaaS companies accelerate revenue with data-driven marketing strategies, powerful storytelling, and executive-level expertise. I bring more than 20 years of experience leading marketing at B2B organizations. Throughout my career, I’ve guided high-growth businesses through digital transformation, scaled demand generation programs, and aligned sales and marketing teams to deliver measurable ROI. From managing multi-million-dollar budgets to launching category-defining products, I specialize in turning complex challenges into clear, actionable strategies that drive growth. At mo.CONSULTING, I bring that same level of leadership to companies seeking flexible, fractional marketing guidance without the commitment of a full-time hire.
What sets me apart
Proven B2B focus
My entire career has been dedicated to B2B SaaS marketing, giving me deep insights into the unique challenges and opportunities in this space.
Data-Driven Decision Making
I believe in letting the numbers guide strategy. From mapping lead forecasting to building CRM dashboards for campaign tracking, I ensure tracking is in place so every marketing decision is backed by solid data and measurable insights that optimize performance and ROI.
Revenue-Focused Approach
Every strategy I develop is tied directly to revenue outcomes. I don’t just generate leads—I drive profitable growth.
Digital Transformation Expert
I’ve successfully led multiple organizations through digital marketing transformations, from technology implementations to process optimization.
Hands-On Leadership
I combine strategic vision with tactical execution, ensuring strategies are not only sound but actually implemented effectively.
Services
Team Development & Mentorship – Building and scaling high-performing marketing teams
Fractional CMO Services – Executive-level marketing leadership without the full-time overhead
Go-to-Market Strategy – Positioning, messaging, and launch strategies that drive adoption
Demand Generation & ABM – Pipeline growth fueled by data, AI-driven tools, and account-based marketing
Revenue Marketing Alignment – Aligning sales and marketing for predictable, measurable growth
About me
Companies partner with mo.CONSULTING because they need more than a consultant — they need an experienced marketing leader who can step in and deliver results.
Why work with me
CMO EXPERTISE
10+ years reporting directly to CEOs and guiding leadership teams.
I know how to quickly step into high-stakes environments and influence at the executive level to align marketing with business priorities.
PROVEN ROI
Successfully managed $2M–$5M+ budgets with measurable outcomes.
Every strategy I design is tied to performance metrics, ensuring investments translate directly into growth.
DATA DRIVEN GROWTH
Consistent record of exceeding KPIs through analytics, automation, and optimization.
By grounding decisions in data, I eliminate guesswork and deliver repeatable, scalable growth models.
MARKET VERSATILITY
SaaS, EdTech, Microsoft and B2B experience with global enterprises and startups.
This breadth allows me to adapt strategies to unique market challenges, whether scaling globally or driving rapid early-stage adoption.
HANDS-ON & STRATEGIC
From C-suite strategy to tactical execution, I ensure vision turns into results.
I bring the balance of a big-picture strategist and an operator who can roll up her sleeves when needed.